Web Design & Development Process

My process for creating a new website: I follow a structured process, breaking projects into 7 clear steps. This allows for better communication, quality of work, and meeting deadlines. 

This process enables me to:

  • Deliver projects and launch new websites on time.
  • Fulfill all deliverables (parts of the project).
  • Maintain simple, organized, and documented communication with clients and any 3rd-party collaborators.
  • Keep clients informed about the project’s progress at every step.
  • Get client approval before moving on to the next step, ensuring the project stays on track.
  • Improve project management when working with other professionals on my team.
  • Deliver a great website.

The process is divided into steps, and each step comprises several parts. Furthermore, a complete project may involve multiple phases, depending on the business and market requirements. To help you understand my terminology, I’ve included a simple infographic:

Mind map describing the distinction between project phases, steps and parts. In the example above, Phase 1 is the initial project, Phase 2 represents an extension with blog functionality for content marketing purposes.

The remainder of this process overview provides a detailed description of each step.

  • Research & Planning

    Step 1

    Research & Planning is the first step in my Web Design & Development Process. It consists of robust research followed by strategic planning. This step is absolutely critical because it’s the starting point for creating a website that fulfills my client’s business goals.

  • User Experience Design (UX)

    Step 2

    User Experience Design is a second step in my Web Design & Development Process. It consists of designing the user flow and low-fidelity wireframes, as well as outlining website copy. This step is essential for keeping the design conversion-focused and for simplifying the subsequent copywriting step. It also streamlines design iterations and communication.

  • Website Copywriting

    Step 3

    Copywriting is the third step in my Web Design & Development Process. It consists of crafting text content that is both search engine optimized and persuasive for website users. This step is paramount because good copy is the most important aspect when it comes to website’s ability to generate leads and sales.

  • User Intefrace Design (UI)

    Step 4

    User Interface Design is the fourth step in my Web Design & Development Process. It consists of creating final design mockups of key pages and elements. This step ensures that the end result looks good and is user friendly. It is, therefore, an important step in the conversion rate optimization process.

  • Development

    Step 5

    Development is the fifth step in my Web Design & Development Process. It consists of transformation of mockups and wireframes into a fully functional website — a living digital entity. I develop the website to be responsive, easily maintainable, scalable, and accessible. At the end of this step, the website itself is completed and ready for optimization and launch.

  • Optimization & Launch

    Step 6

    Optimization & Launch is the sixth step in my Web Design & Development Process. It consists of optimizing the website for various purposes, integrating it with 3rd-party services and, finally, launching the website.

  • Website Management

    Step 7

    Website Management is the seventh, final and ongoing step in my Web Design & Development Process. It consists of various continous processes that ensure the website’s sustained optimal performance. This step is essential for any website that growing businesses use to generate leads, sales or any other results.